MONUMENT VALLEY - It's all about the mystical view at Monument Valley Navajo Tribal Park on the northern outskirts of the Navajo Nation.
For the past several years, visitors could wake up to the rays of the sun overlooking towering chestnut-colored rock formations at Monument Valley Navajo Tribal Park from their room at The View Hotel -the only hotel located in Monument Valley.
However, Armanda and Art Ortega, owners of The View, realized there are also visitors who want to connect with Mother Earth yet still be able to embrace the warm welcome of early morning dawn from a whole new level. Visitors who revel in outdoor adventure but want a warm bed to sleep in at night.
With that concept in mind, the Ortegas created the View Campground. The cabins at the campground are called "The Cabins at The View." Located just north of The View Hotel, The View Campground has 29 cabins that create a cultural retreat.
"The View captivates what we want visitors to see and experience," said Armanda. "It just seemed appropriate to name our hotel and now our new RV campground using the word 'view.'"
The word view has proven to be an effective marketing tool for Armanda who is the president of her company called Shadi'i' Co. Shadii means older sister in Navajo.
According to Armanda, most visitors who visit Monument Valley are so amazed that they often come back for a second visit.
The View Campground includes 30 RV spots and 30 wilderness campsites, which attracts outdoor enthusiasts who want to capture the essence of rustic living and a bit of authentic Navajo history.
The cabins have a rustic look on the outside to imitate a natural aged pantina, but have a warm and timeless western feel on the inside.
Armanda explained that the RV spots are dry and the cabins are fully furnished and equipped just like a private hotel room.
In traditional Navajo culture, touching Mother Earth is a form of healing and medicine so it was important to design the rooms with a ground level ambiance and give visitors a down-to-earth experience.
The RV campground has full shower facilities with restrooms, WiFi and access to all of The View Hotel amenities including discount breakfast at The View Restaurant.
Armanda explained that since they are still in their first year of operation, many visitors did not know there was a RV campground or cabins at Monument Valley until they arrived.
"We are working to change that very quickly," she said.
The Navajo-owned company hired about 20 people during the peak of the tourism season in the summer. The View Campground was completed in June 2014, however, there are additional plans for improvement.
"It is a work in progress," Armanda added. "We are working behind the scenes to help visitors enjoy the magnificent beauty and wonder of Monument Valley Navajo Tribal Park. However, we know the true beauty of this valley are the Navajo people who are the cultural treasures and an integral part of this world-renowned attraction."
Navajo Nation Parks and Recreation Department Manager Martin L. Begaye said he is pleased there is a multi-use RV campground and cabins within Monument Valley Navajo Tribal Park.
"The new addition has helped create new jobs for the local Navajo people and provide a new avenue for visitors to experience the unique solitude that can only be found here at Monument Valley," Begaye said. "The View Campground has also helped increase visitation to Monument Valley Navajo Tribal Park and increased revenues that will help maintain and improve the park. Lastly, The View Campground also allows visitors to stay longer."
More information about The View Campground or The View Hotel is available at www.monumentvalleyview.com.