Tuba City High Warrior Store provides retail and marketing experience for Future Business Leaders of America students
Business and education mix in Career Technical Education classes
TUBA CITY, Ariz. - Students at Tuba City High (TCH) School are getting hands on experience running a retail store without leaving the school campus.
Ardith Colorado, Business Management Administration teacher at Tuba City High School, is a teacher in the school's award winning Career Technical Education (CTE) program, which offers students the chance to work in a real retail operation at the Warrior Store. The store offers TCH Warrior logo inspired clothing, sports items, school supplies and snacks during the school week.
The store provides quality products at a fair price. In addition to daily course training in inventory, marketing, product pricing and sales techniques, the TCH business students work on spread sheets detailing business expenses while paying attention to current world business trends.
TCH students participated in the Future Business Leaders of America (FBLA) conference in Tucson last week.
FBLA is the largest and oldest business student organization in the world. This year is the 51st year the organization has been active in Arizona. The theme of this year's conference was "All Aboard the Leadership."
With 250,000 high school and middle school students, college and university students, educators and business professionals involved with FBLA, the organization offers students a chance to network and learn about career options in marketing, sales and business.
"It's a real opportunity for our TCH students to see and meet real successful professionals and learn from their mistakes and their successes," Colorado said. "Also, they get to network with other students from off-reservation and find out what ways they can improve or change their own marketing, sales and business skills to make them more successful."
Colorado said she hopes to develop competent, aggressive business leadership skills in her students. She also looks to provide opportunities to strengthen her students' confidence in themselves and their work. She has students practice efficient and effective money management skills and hopes to facilitate a positive and effective transition from school to work.
Students who work at the TCH Warrior Store keep their customers in mind. The students discuss what kinds of items to order like T-shirts with appropriate logos and supportive team phrasing.
Over the past year they have added specialty items like onesie baby rompers that feature a small Warrior logo head on the front and the words "Future Warrior" on the back in sizes from 6 months to 24 months.
The store also features a large selection of sweat pants, hoodies, baseball caps and T-shirts, along with notebooks, pencils, pens, power drinks, freshly popped popcorn, snack bars and other assorted Warrior team items like teddy bears and megaphones.
More information about the TCH FBLA program and the Warrior Store is available from Colorado at (928) 283-1050.
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